Episode 572: How To Use An Annual Forecast To Create The Year You Want

Before you set your goals for the coming year, you want to do an Annual Forecast. Doing an Annual Forecast will ensure that you’re in a mindset that will have you set the right goal for your business and actually achieve it without burning out or doing anything you don’t want to do.

Tune in to learn what the Annual Forecast is, why it matters and how to do it. Regardless of your plans for next year, you want to know about the Annual Forecast before the year begins. 

You’re invited to join us inside Perfectionists Getting Shit Done for our annual review and 2026 planning calls that are happening this coming week. The two calls are happening at 6pm EST on Monday 15 December and Wednesday 17 December with replays available. You’ll then get to be supported inside PGSD long-term, with lifetime access to the tools and coaching that will get your perfectionist mindset on your side so your business can finally grow. 

To be part of it, sign up for PGSD by 6pm EST on Monday 15 December. To find out more and sign up today, visit samlaurabrown.com/pgsd.

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FULL EPISODE TRANSCRIPT

Introduction
Hi and welcome to another episode of The Perfectionism Project. A podcast full of perfectionism advice for entrepreneurs. My name is Sam Laura Brown, I help entrepreneurs release their perfectionism handbrake, so they can get out of their own way and build a fulfilling and profitable business. I’m the founder of the Perfectionists Getting Shit Done group coaching program, which is otherwise known as PGSD. And for even more perfectionism advice to help you with your business, you can follow me on Instagram @perfectionismproject.

Sam Laura Brown
Okay, so this is essentially part two of this little mini series. So part one was the annual snapshot. So if you haven’t listened to that yet, I highly recommend going back to the previous episode and listening, because that’s the context, really for this one. And this episode is on the annual forecast. So inside pgsd, perfectionist getting shit done next week. Or actually, at the time you will be listening to it, it will be this week, or like, very soon, we are doing 2-90 minute calls that I’m leading, and this is a call to do your annual snapshot and your annual review, if you will. But it’s your annual snapshot, so important. I talked about that in the last episode. We’re going to do that work, and then in the next call, we are doing your annual forecast. And this is really the precursor to setting any goal that you have. And if you want to set a goal that you can actually achieve in the way that feels good to you and is sustainable, then you can’t skip this. You can’t just go straight to the goal setting.

And I teach a concept called the Growth Goal inside perfectionist getting shit done. That’s one of the first things you will learn inside the program, is how to set your growth goal, because being able to be in the thought of I know what I’m doing, like I’m clear on where I’m going and when I want to be there, that’s so important, and the growth goal is structured in a way that gets your perfectionist mindset on your side and has you having a goal that will require you to grow, hence the name, but isn’t going to spin you out, isn’t going to overwhelm you, and it’s structured in such a way that allows you to grow over the course of a year, instead of trying to have this, like whiplash from trying to just, like, force yourself to be better or to be different or to be more motivated.

So the growth goal, and if, for those in pgsd already, you’ll be familiar with this. If you’ve been listening to the podcast, you might have heard me talk about it. That is a really incredible tool for your year, and and, and, and before that, we really want to do the annual forecast, and so I’m going to talk about in this episode what that is, how to do it, why it matters, what happens if we don’t do this like I really want to share this concept with you that is really just putting words to something that I’ve been doing and thinking about for so many years now, and because of all the lessons I’ve learned the hard way over the last three years, in particular, I am now able to articulate it and see it in a way that I never had before. So I hope you find this incredibly valuable, and I really want to invite you into pgsd to do those two calls with us, and then you will have lifetime access to the program.

You’ll be able to be supported with the pgsd process that we teach that allows you to get out of your own way as a perfectionist entrepreneur, to get your perfectionist mindset working for you instead of against you. We help you get shit done without burning out. You learn the growth goals I mentioned, power planning, clean rise like these tools and you have coaching and support, which is so important to really have you implemented, and to see the perfectionist sought errors that are coming up, and to just be there to guide you and hold you throughout your entrepreneurial journey. With building your business, it’s a scary act as a perfectionist to build a business. It invites the risk of rejection and failure and success, which might mean disconnection from other people and all of that.

So when you join us for these two calls, so you need to be inside by 6pm eastern time on the 15th, you will also, of course, then be inside pgsd and have lifetime access to the program and be able to be inside pgsd from the first of January. Because I know we perfectionists. We love a good start on the first and you will be inside pgsd instead of needing to wait till our next official enrollment is the 30th of January, so we’ll already be at the end of January. So if you want to be inside pgsd for January, you want to be in now. And also I really just if you can relate to anything I talk about on this podcast. You want to be doing this annual snapshot and annual forecast. You want me to be guiding you through it. You want to have the community there too to support you. We’re going to be doing coaching so you can see this in so many different specific applications, and so you can also get support.

But if you’re a lurker, you will get everything you need. Or if you’re watching the replay, you will get everything you need from watching other perfectionist entrepreneurs who also like you listen to this and you think, oh my God, she’s in my head. They also listen to this and think, oh my God, she’s in my head. So you are listening to people getting coached who are really having all the same thoughts as you. It’s so, so beneficial. It makes such a difference. If you have been spinning your wheels and getting in your own way, you want to be inside pgsc, so the link will be in the show notes. Samlaurabrown.com/pgsd. So I’m going to be now teaching about the annual forecast, assuming you’ve listened to the annual snapshot episode, because this really is a continuation. Liam, my baby, my fourth, but my baby who is asleep, I think he will be waking soon, and then I will be needing to feed him.

So I’m just gonna get started, and then I might need to take a break and come back. We’ll tie it all together for you. I’m watching him right now as I’m recording on the baby monitor, and he’s starting to wriggle around, but I just wanted to record this. I really wanted to just share it ASAP, and I’ll figure out any logistics and just get back into the groove when I’m back to being able to record. I haven’t got any notes, because this, what I’m sharing in this episode is just like the core of of what I believe, and being able to put words to it. Okay, so let’s get started, just to recap quickly, the annual snapshot, because that is the precursor to the annual forecast. And then the annual forecast is the precursor to doing any goal setting for the year. And then after that comes your power planning, like your weekly power planning, or things that you’re doing to actually have you get to that goal.

So we can’t skip the annual snapshot. You have to understand the thought and feeling the dominant thought and feeling that created the result you had in the year 2025, or whatever year it is that you’re looking at. You can’t skip that, because if you skip that, you will either not be able to recreate a really incredible result that you had, because you don’t understand that it was a thought and feeling. You’re thinking like, Okay, well, what worked was that I did a podcast, but actually what worked was how you were thinking and feeling as you did the podcast. And you can keep doing the podcast. Ask me how I know you can keep doing a podcast, change the thinking and feeling into more perfectionist thinking and feeling, which is I have to get this right and feeling pressure, for example, and get a completely different result.

So first of all, you got to understand and have that annual snapshot I talked about that in the last episode. We’re doing that in pgsd together. The annual forecast, so now we have that understanding we can go into, okay, where do I want to be? What do I want at the end of the year? So it’s the 31st of December, 2026. What do I want to be true about my business, and I just walked one of my one of my one on one clients through this today. Is this process of, okay, where do I want to be? What I want it to look like, not from this place of should, what should I do? I also coached a PGSDer on this this morning that she’s a therapist, and she’s like, well, now I’m fully booked with a group, and I just had 100k sorry, fully booked with one on one clients, and she just had 100k year, and has had, like, incredible success since being in pgsd. I’ve interviewed her on the podcast before, actually. So she was like, okay, but I feel like I should be doing group, but do I want to do that, or do I want to do something else?

And like all of that and just being able to switch out, it was like, within a few minutes, she gone from all of this spinning about the year to clarity. And the way that happened was by going into what do you want, which, for us perfectionist, we’re like, I don’t know what I want, but I know what I should do, and I know what I have to I know what I need to do, and I know what I shouldn’t. What do you want? And so you go through, okay, it’s the end of the year, what do I want? And then once you have that, we identify the thought and feeling that creates that by the end of the year. And then once you have identified the thought and feeling that creates that result. Because if we understand how results are created, the actions are much of a muchness. There’s so many different actions. And I love this about entrepreneurship. For so many perfectionists, such a big lesson in entrepreneurship is there’s so many ways to do it like I love that inherently in business, there isn’t a right and a wrong way.

There’s first principles, but there’s so many different best practices. There’s so many different atypical ways to do things at work, there’s so many different options that our perfectionist brain that wants to be latched on to. There’s one right way, it has to start letting go of that. Otherwise it’s just so painful. Otherwise your business just can’t get off the ground. If you’re, like, there’s one right way, and I have to figure out, like, what’s the exact right audience and the exact right product and the exact right niche and the exact right business name, and then once I have that, of course, it’ll work seamlessly like that is not how business works in school, like most of my clients and myself, I have two university degrees, law and finance that you get told, here’s the assignment, here’s what success looks like. This is the answer that we want go and learn that answer and give it back to me on the exam day or in math, there’s one right answer, of like, here’s how you solve this equation.

But if you take that thinking with you into business, you will be in a lot of pain and be doing a lot of procrasti-learning, a lot of procrastinati- researching. You will be busy, and you will be not really getting anywhere, and then you’ll be so frustrated that you’re working so hard, and yet you constantly feel behind and you don’t know how to get ahead, and it’s really important in that moment, you then begin to switch into a sufficiency cycle, which is what we teach in pgsd, instead of going into, Okay, now I’m so behind, the pressure really is on, so I have to definitely get it right, because that thinking then has you taking insufficient action and getting insufficient results. So when it comes to business, I love for us perfectionists, that there are so many right ways to do it. And I really learned this first of all when I was a law student that, like in my finance subjects, there was a right way, like, here’s how you solve for this. But when it came to law, the answer was always, it depends, and you could use this case to support that argument, or this case to support that argument.

And I just remember in first year university that, like all of us perfectionists, of course, who end up doing law, all of us were like, but what’s the answer? Like, can you just tell me the answer and then I can learn that and repeat it back and get the A. Because that was the strategy for success, that was what worked. And instead it was like, Oh no, actually, there’s so many different ways you could answer this. And so I’m going to teach you how to think about it, and then you can argue for all different kinds of things within it. And so that started for me to, like, kind of wiggle loose, this idea of like, Okay, there’s one right answer. I had to start to be able to succeed in that degree. I had to start really getting comfortable with there’s no right answer. And so what answer do I want to argue for and make right and find the supporting arguments and and go all in on but there’s no right or wrong answer, so to speak, and that’s why, like in law and like, when there’s a case in a court, there’s multiple judges and they all have different opinions, because there’s no like, right or wrong so to speak, there’s like the legislation, there’s the law that’s written down. But then there’s the interpretation of it, and there’s so much gray area, if you will, or opportunity to see it another way.

And the same as in business, there’s so many different ways to do everything, and so we have to unattach from there’s this one magical strategy that means I won’t ever have to feel rejected, or I won’t ever have to feel unsuccessful, or I won’t ever have to feel embarrassed, or I won’t ever have to feel inadequate. Ask me how I know my perfectionist brain wanted to find that, and it’s like, oh, wait, I actually just need to sufficiently decide here’s what I want to do, and then do it and figure it out and troubleshoot it, and that’s a core thing that we help with in pgsd. So your plan for how you get to your goal, or how you get to where you want to be come 31st of December 2026 is much of a muchness. There’s so many different ways to get there, and we can just solve for the logistics of that. So what we want to do when we’re doing this annual forecast is not to get hung up on, well, I don’t know how to get there, or, like, that’s not possible any of that, like, your futures, like, you know you can. We will have the time we do this in pgsd to will guide you through it, like, how to figure out the logistics that we then set the growth call and break that down.

But first of all, before you set the growth goal, you have to understand, or you don’t have to, but you want to understand the thinking and feeling that will make the set of actions you decide to take actually work. You want to understand how you need to and not all the time, 100% of the time, you can have lots of unhelpful thoughts. You can have lots of doubt and fear and all these things, but the dominant thought, and for me, when I’ve identified it, for myself, the dominant thought for me, that really is the precursor to successfully, achieving a goal is a thought that makes me feel clear, as I’ve mentioned, when I have the thought, I know what I’m doing, even though I don’t have to be an expert in it, I know what I’m doing. I’m clear on what I’m doing. I’m clear on what my plan is. I’m clear as well that it’s actually something I could do. It’s got work ability into it. It’s got wiggle room. It’s not too specific, but it is specific enough that I actually know what I’m doing.

When I feel clear, I show up in a completely different way, to when I feel unclear, to when I feel confused, to when I feel pressure, to when I feel resistant, to when I feel avoidant, and especially if you haven’t done the annual snapshot, and I’m just thinking right now of my client that I was talking about in the previous episode who achieved her growth goal, but she didn’t like the way that she achieved it. That if, for example, if she didn’t have her annual snapshot to really understand what the thought and feeling was, it had her achieve the goal, but in a way she didn’t like, then she could set a completely different goal. She could have a goal that isn’t a financial goal, for example, she could have a goal about I want to be more creative, but if that thinking and feeling doesn’t get changed, she will even with a different goal. And when we change the circumstance, we can have like it can generate, make it easy to think different thoughts, but it’s not a given.

So you could just have a different goal. But if the undercurrent of it is, well, if I’m focused on finances, it’s stressful for me, or it’s tiring for me, or, like, I don’t know how to make money without it being like, something that completely consumes me. If that is it, then you will be able to maybe be more creative, but you won’t be able to have that be something that you want to have an income from, like you’re able to have an income from, and that is if that’s something you want to do. And a lot of our PGSDers like me, I love having a business where I’m creative, so I don’t want to have creativity and my finances be seen as these completely separate things, like, oh, actually, I get paid the most when I show up in the world creatively, when I’m creating as myself, when I let other people see me create or see my creations. I get paid way more to do that than when I was an accountant and not doing something creative. Well, that wasn’t creative for me.

So with this annual forecast, we want to look at again where, where do I want to be the end of the year, and this alone, we’re going to do work on this inside pgsc, because this alone can bring up, like, okay, but I want to do this, but I should do that, and I like, what about this thing? And like, it can be just, it can be hard to tune into, what do I want? And then being able to see. Okay, what is the not the our brain wants to go into what’s the action that would create that. Okay, maybe I should be on Tiktok, or maybe I should start sending out emails like our brain wants to go into, the strategy, the actions. But what you need to do before you identify that is to identify the thinking and feeling, the dominant thought and dominant feeling you want to be in in that year, so that you can create the result that you want to create.

And then from that place, with that understanding and that connection with yourself, and that connection with how results are actually created, then you set your goal for the year, then you get more specific about this is the amount of money that I want to make. That’s part of the action line of bringing that result to reality is that you get clear on here’s what my goal is, and here’s how I’m going to stay connected to that every week. So for example, when you’re power planning and you’re doing your Power Hour, your little tweaks and your weekly review. In that weekly review, part of that is looking at, okay, what’s my growth goal, what’s my quality milestone, what’s my progress towards that? Like, that’s part of that process is really staying connected to the goal. Because we perfectionists are often like, oh my God, I’m so excited it’s January, and then by February, you’ve forgotten what your goal even is.

And our brain does that. It disconnects from the goal, because as more time passes, we have, unconsciously, more expectation of progress, and it gets uncomfortable when we haven’t made progress, because we start shaming ourselves, and we’re behind and we’re not going to make it, and all of that. And so it’s just easier to disconnect from the goal and be like, Oh my god, I can’t even remember what I’m working towards, or, Oh, actually, I have this other exciting thing that I’m working on. We want to disconnect as perfectionist. We disconnect to create safety. And so if you find that you keep disconnecting from your goals, part of it is you just don’t have a system that supports you to stay connected. I love this question recently, of like, what if it’s not a mindset issue, it’s a systems issue. And by that, I don’t mean the systems issue is you need this fancy notion set up, or, like, this fancy kind of like technology and that kind of like workflow system, but if you just like power planning is a system.

And what if you just don’t have a system that allows you to feel clear and actually follow through with your plans in a way that works your perfectionist brain? And we can go into all the mindset aspects of that, but it’s all baked into the system. The way you do your Power Hour, the way the little tweaks work, the way you do your weekly review. It has all of the mindset pieces baked into the process, into the system, so that you don’t have to even be doing all this intentional mindset work. It’s just the system supports the mindset. And so we want to look at for the year to come that you know your thought and feeling that is going to create the result you want to create. And you’re not trying to create like 50 different results. You have one key result that you’re creating. And I’ll be teaching all this, of course, in pgsd, and then, okay, what are the actions that I want to take? Because there’s so many different options. What is my theory as to what that might look like? And what is the theory as to what goal might I have that would support that?

And then you set your goal, and then you have your weekly power planning that supports you to achieve that goal, and have your perfectionist mindset working for you instead of against you. It is so incredible to be able to think of it in this way, because with goal setting, there’s so many mistakes we perfectionists make, or it’s not even mistakes. It’s just there’s ways we approach goal setting that unintentionally have our perfectionism handbrake come on. And one of those mistakes is just like, again, trying to disconnect from like, I just can’t even have a goal. It’s too stressful. And I just want to feel good, and so I’m not going to have a goal. And it is stressful, if you think about it, if you’re like, I’m just going to go for a drive, and I don’t know where I’m trying to get to, maybe I want to come back home, maybe I don’t, but I’m just going to go.

And we want to have like, pockets of like, you know, you can be sporadic and do what you want. I am a believer in like, follow what you want, and at least I’ve found for the people I coach and for myself, I do need a certain level of clarity on where I’m going. I do need a certain level of specificity to support me to go there of actually, if I’m say, in Los Angeles, I want to be in New York a month from now, okay, then I can work with that. And I could go all sorts of different ways to that. You could go through all sorts of different cities and things. There’s so many different paths. There’s a million different ways you could go, but at least if high level, you know, okay, here’s where I want to go by when. And it’s not super stressful. It’s not I want to drive from LA to New York yesterday, which I talked about a couple episodes ago, how like, so often this sort of I’m behind just comes from having an unconscious goal of trying to you should have achieved something by yesterday, or like by last year or two years ago, that, like, you just can never feel good if you unconsciously have a goal that should have been achieved years ago that wasn’t, and you’re holding that against yourself.

So we don’t want to have you have the equivalent of a goal of like, okay, I’m going to drive from LA to New York today. Super stressful. Going to spin you out. Going to overwhelm you. Which way do I go? What do I do if we’re talking about, like, we’re just going to have you drive? Obviously, you could probably drive to the airport and get a flight. But with our perfectionism, like we tend to, if we put our brain in a situation that, especially if it’s it’s not like, you know, there’s kind of this external deadline and like a professor or a client or a loved one who you’re going to let down? Because I’m like, Okay, well, I can’t let anyone down, so I have to figure it out. We have that thought pattern often as perfectionists, but we’re happy to let ourselves down. We’re happy to be like, Oh, well, you know, I tried my best and but I didn’t really try, but that’s okay. Like, we kind of go into this wishy washy energy with ourselves, because we’re more comfortable letting ourselves down, because that’s how we often relate to ourselves. It’s just beating ourselves up and putting ourselves down and treating ourselves poorly in that we’re doing it unconsciously to create connection with ourselves.

So we don’t want to have a goal that is going to create a lot of pressure and stress and have you spin out. And so oftentimes we perfectionists will either have, okay, I have no goal or something super vague, okay, just want to have a full time income. I don’t know when. We’ll see what happens, and I might do an episode as well on the waiting cycle. I’ve been coaching one of my private clients on this, on this cycle of, like, waiting and seeing, waiting and seen and like, even though she’s successful in her business, she’s still in this cycle of like, well, we’ll wait and see what they say. Oh, we’ll wait and see if I have the money. Like, it’s so powerful to even just see like, maybe that is your your dominant thought and feeling you’ve been in in 2025 and we don’t want to have that repeat in 2026. So we want to have a clear goal, and to not be in the I’m going to have all the different goals. I’m going to grab my social media following, I’m going to have X number of clients, and I’m going to have this level of income. And then, like, if you have all these little goals, like, what we do in with the growth goal that will teach you in pgsd is you have your growth goal, which is a time bound, 12 month long revenue goal with quarterly milestones that are all financial.

So say if it’s 100k goal, quarter one is 10k quarter two is 20k quarter three is 30k quarter four is 40k so incrementally increases. And then for each milestone, you have two, one to two outcomes that you will focus on achieving, and you just focus on one quarter at a time. It’s so important to have it broken down like that. And in pgsd, we teach all the specifics around it, and not just that, but like the mindset needed to have you achieve it. Because one thing I want to say is that part of learning how to release your perfectionism handbrake is seeing it come on. And so it’s not like, okay, as soon as you’re inside pgsd, like you’re you just won’t have perfectionism come up again. And that’s that it’s, oh, you actually start to really see where it’s coming on. You’ll learn how to release it. But what happens is, if you’re like, Okay, I’m just going to go set a growth goal and do that. You will approach it like a perfectionist trying to get it right. You’ll probably set a goal that’s too big as well, or you’ll be a bit too vague in the details around like the dates and the numbers and things like that.

And you will approach it in a way that even though you have the structure to support you, you still have the perfectionist thoughts that are making you have all this pressure around it. And part of the beauty of the growth goal is that through the process of it, and you will have multiple growth goals. Your Growth Goal in 2026 then in 2027 like it’s, we’re doing a long term game here. It’s building a business. It’s personal development. So you have your growth goal that you get to each year. Have there to support you to grow and to show you as well. Where are you getting in your own way? Where is that perfectionist mindset, that perfectionist dominant thought and perfectionist dominant feeling? Where is that making it really hard for you to either be successful in business, or to enjoy your business, or both. And I’ve worked with all kinds of clients, some who are very successful, but they don’t enjoy it because of the perfectionism. Some that aren’t successful because of the perfectionism, and they don’t enjoy it, all different combinations of that.

And so we want to have you really be able to understand how the results you want in 2026 are going to be created, and having one clear financial goal for your business that is specific and has time attached to it, like dates. The same way of like I want to be in New York by the 31st of December, or whatever it would be. The same way we’re flexible as to the how we’re flexible as to the you know, what’s going to change along the way, because you’re going to grow, and your plans will update throughout the year. Of course they will. And also the mistakes, the like, the ways that we perfectionist set goals that don’t work, is thinking. One of the ways is thinking that it’s the goal that creates the pressure, and it’s the goal that is, is the problem or is the solution? And really, what we want to be focused on is what’s more upstream than the goal, and that’s the thought and feeling you have as you set the goal. And if you don’t have your annual snapshot from the year prior, and clean up that thinking. So that’s what we’ll do in that call as well. Will be identifying it and then cleaning up the thinking around that year so that you can then really step into, okay, what’s, what do I want for 2026 what’s the thought and feeling that will create that?

And then from that place, then I set a goal, then I can have connection with that goal, instead of, if you’re trying to set a goal for 2026, from a place of, I really didn’t like last year, this year has to be completely different. Oh, my God. That is, I have been in that thought pattern before, and that was not fun of like, I’ve got to do everything bigger and better. Oh, my God. That just that thought creates so much work and so little success compared to, like, I know what I’m doing. I’m just gonna keep doing it. So we want to have that the go more upstream than the goal, and that’s the thought and feeling you have as you set the goal, the thoughts and feelings you have about yourself, the thoughts and feelings you have about your business, the thoughts and feelings you have about the industry you’re in, about the economy, like we will be looking at that when we do the annual forecast, so that you can have for you something that really deeply resonates with you, that is going to be proven to create the result you want, not just like, well, I hope if I’m more motivated, then I’ll do this.

Like, well, actually, what’s the thought I’m feeling? And if we know your thoughts are going to be a self fulfilling prophecy. Of course, you have a million thoughts over the course of a year. But what is your dominant thought? If your dominant thought is I have to get it right, for example, you are probably not going to get it right because you’re so stressed about trying to get it right that you don’t do anything, or you do a little bit of this and a little bit of that and a little bit of that. Or if there’s more of a thought of I know what I need to do, and I’m doing it, and I have the support in place to help me do it. As I said, my favorite I’m clear, like any thought that makes me feel clear, and for me, that’s I know what I’m doing, not that I’m an expert at what I’m doing, but I know what I’m doing. I’m clear on what I’m doing. I’m clear on what my plan is. I’m clear that it’s a workable plan. I’m clear that there’s going to need to be troubleshooting and support to help me get this plan working. I’m not going to just change the plan because it didn’t work the first time.

Of course, it’s not going to magically work. I’m going to work the plan and I’m clear on what the plan is. I’m clear on when I’m working. I’m clear on when I’m not working. This is all part of power planning. Knowing when you are working, when’s your clean rest time we’re in your buffer time, clarity for a perfectionist creates so much connection. And when we’re in confusion and pressure and incapability and overwhelm, it is incredibly hard to feel connected to our gifts and our wisdom and the things we’re naturally good at, we just like tense up and like forget to do the things that come naturally, that work, and really just have a hard time even staying engaged with the goal for a whole year, or Even for a whole few weeks. So this annual forecast work that we’re doing together, I could not be more excited to do. It is the thing that needs to come before the goal setting. And so in pgsd, we’ve been teaching the goal setting. We’ve been teaching the growth goal for many years now, and it’s been an incredibly powerful tool. And now this is the step before the growth goal is having your annual forecast. And the step before the annual forecast is your annual snapshot from the year that just happened.

So I want to invite you into pgsd to be at these two workshops taught by me, either live, we can have the replays. You’ll have lifetime access to the replays, so to be inside pgsd, to get supported with this, and to be guided through this. And of course, as well, like just in general, there’s often so much resistance to reflection and to doing this in general, that we just put it off until we have this perfect amount of time. Then that perfect amount of time never time never comes or like, we just make it such a big deal. It’s not a big deal. It’s a small deal. And I want to invite you into pgsd to get it done. The way that we do these calls each year is that you can consider your annual reflection, your annual snapshot, as we now call it, you can consider that complete just from being at that call, whether it’s live version or the replay. It also go out on the private podcast. You don’t have to then do all this after work. Like we perfectionist. We just like, oh, but like, I’ve sufficiently done it, but now I could have done this, but I could have done that, and I could, like, you can just, it’s like a workout class.

You just go to the class. Once the class is over, they don’t say, Okay, now you have to go to the gym and do all this bit by yourself. No, you just go to the class, and that’s complete. And you have the energy of the group, you have the support of the group, you have the guidance. You don’t have, like, you don’t. It’s all that room for confusion of like, Wait, what am I doing and what do I do now? And I’m getting distracted, or whatever. It’s just like you come to the class, I guide you through it, and you’re complete. And then you come to the other class, or watch the replay, I guide you through it, you’re complete, and you have the coaching, you have the support, you have the community. You have ongoing access to pgsd to support you through 2026 it’s a lifetime access program. We have the most insane results from pgsd to help you go from knowing what to do but not doing it, and like just being confused and in your own way and spinning your wheels to doing the things you know you need to do without burning out, getting your business off the ground, getting out of the procrastination and the overthinking and the overwhelm and the burnout and going into just sufficient action.

We don’t teach imperfect action. What perfectionist wants to take imperfect action. No thank you. We do sufficient action and identifying what that looks like and getting that done, that’s what builds a successful business. Sufficient. The definition of sufficient is meets the needs taking action that meets the needs of what needs to be done. That’s what we do in pgsd. So I really want to invite you inside. It is the place where you’ve listened to this all the way through and you’re not already inside. You want to be inside to do this with us. So samlaurabrown.com/pgsd, is where you can go to sign up for the program. Get yourself inside. And enrollment is going to be closing at 6pm eastern time on the 15th of December, because that’s when the first of the two calls starts. You don’t have to be there live. You get the replays. And I say that because I’m just a lover of watching replays of things, and a lot of times I’m not available to be live at certain things, but I just get so much, so much value from watching a replay, and it’ll be on the pirate podcast.

So regardless of what time zone you’re in, most of our PGSDers are in the US. But regardless of what time zone you’re in, regardless of what you’ve got on, have this with you, like this is the only way to have access to the annual snapshot and the annual forecast and doing this work this year, otherwise you won’t be able to sign up for PGSD until the end of pgsd until the end of Jan and then the new year obviously, will already be underway. So go to the show notes. Sign up. I would love to see you inside. I can’t wait, and I hope these episodes have been incredibly helpful to have you really understand what needs to happen before goal setting, and then what needs to happen before that as well. So the annual snapshot, then the annual forecast, then it’s your growth goal, and then it’s your power planning to achieve the growth goal. So with that said, I hope you’re having a beautiful day, and I’ll talk to you in the next episode.

Author: Sam Brown